Hiring a professional real estate photographer for your listings can be life-changing. By employing one, you can see experience the difference between selling a house within several months and within weeks. With more potential buyers searching for properties online, top quality real estate photos are more in demand. On average, realtors that hire a real estate professional photographer for their listing sell $11,000 over market value. They can also sell 50% faster than a realtor with standard photos. Surveys show that 98% of buyers judge the property through listing photos posted with the online listing.
Let’s take a look at the reason why you should hire a real estate photographer.
Why Should You Hire A Real Estate Photographer?
Saves You TimeYou’re having too many hats as a realtor as is. Adding the time to create quality listing content is no exception. On average, it can take 2 to more than ten hours to create amazing listing photos between taking photos, developing the photos, and creating the videos, virtual tours, social media adverts, and more.
You And Your Seller Will Look GreatOnce you have negotiated a commission percentage from your sellers, you need to show that you’re worth the demanded amount. When you order professional real estate photography for that listing, those images will promote your brand and who you are as a realtor. If your images look good and the quality is there, then you look amazing. That also goes to your seller because chances are, no other listing around them will look as good. Especially when you include Aerial Photography and Video Tours with your listing.
Your Listing Will Stand Out From Surrounding Property For SaleBy adding aerial photography and video tours, potential buyers will be engaged more to your listing because there are more options to see. When done right and in good quality, your listing will be the benchmark that everyone will compare other properties to.
Your Home Will Sell For MoreRedfin had created a survey showing that property with professional real estate photography gets on average $11,000 over market value. Adding aerial photography can also add more value to the home for a few reasons. It’s a more reputable look for a home. It is also expected when a listing has a more high-end, attractive view for your potential buyer. You can also easily show off areas and amenities around the community that will add more solid value to the property and makes the asking price not seem like a factor when making a buying decision. Twilight shots are also attractive with high-end luxury listings that are over a million dollars in asking price. When you use this option, even with homes around the $300k range, you can expect heads to turn and more showings because they’re higher end. Adding aerial and twilight images to your listing may not even cost as much as you may think when it comes to promoting marketable content for your seller and your business. If the property looks great, then the perceived value of the buyer goes up which makes the home more in demand online. As economics would put it, low supply and high demand mean an increase in price.
Your Home Will Sell FasterNaturally, having attractive photography and media content will influence more people to come and visit the property. The more foot traffic you get means more chances of your property getting sold. Get more traffic through the doors in a short amount of time and your home will obviously sell quicker. By creating online marketing of your property through Social Media, you increase your listing’s reach to target audiences. This can also help spread the word. Because you have more to share, you can always maximize the listing exposure through paid advertising that will take it over the top and get more traffic to the property.
ProfessionalismWhen hiring a real estate photographer, take a look at their track record for real estate photography. I see a lot of photographers coming into the real estate market because it seems like a quick buck. So you’ll want to watch out for photographers who shoot weddings, engagement photos, lifestyle photography, or family portraits because the techniques for shooting and editing are totally different. Ask them for some samples of work if they have any. If they’re just starting out, they’ll most likely start with a heavy discount. So, if you’re in the market to have a go-to person for your listings, always look for a photographer who values quality and professionalism. If you have considered real estate photography will help you, call us at the phone numbers below.
☎️ 786-788-8751 South Florida ☎️ 407-565-7170 Central & West Florida