With a real estate dedicated property website, you will be a cut above the rest of the competition.
In today’s real estate market, some 90% of home buyers use the internet to look for a new home or property. While 27% check the advertisement, as well as the newspaper(SOURCE: National Association of REALTORS) The internet is the main place to market your properties. And there is no greater place to start than with a targeted website unique to each home or property you’re selling.
The real estate market is one of the most competitive markets out there and you must to get your property to stand out. When you put your house on the market via a real estate agent, your property falls in line with other similar houses on the market and is outshone by advertising. This means that your house is easily overlooked. With a Real Estate Property Website, you will be a cut above the rest of the competition.
By having a separate website for your property you are creating a platform in which to solely advertise your property and differentiate it from the competition. You are taking your property out of the mass of other properties on the market and giving it its own URL. Here you are able to showcase your house’s best features away from banner ads and other possible distractions on the market. Because you have your own website for your property, you can decide how you want it to look, which impressive features to highlight and the overall image you want to portray.
A website for your property will put you ahead of the game. By having your own website, you have a bigger, better, and a good stand in online presence than the competition. This makes you stand out. Having a website will also help you to expand your area of influence in the property market. You can link your website to home directory websites, such as Cape Stay, or Airbnb which will open you the opportunity for more exposure and improving your SEO. This will actually help you receive a much higher level of visitors who find you straight from Google.
Giving your property a separate website is an investment, irrespective of whether you are planning on selling or renting. There is no competition for this kind of exposure. You are given the opportunity to customize your website and give your property the recognition it deserves as well as increasing your potential and numbers of visitors online. This will in turn speed up the selling/ renting process.